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WIDTH MATTERS!
2E to 8E sizes across top brands

Thousands are sizing up for wide feet

6 reasons people with wide feet are done sizing up

6 reasons people with wide feet are done sizing up

A bigger size is longer, not wider

Going up half a size adds length at your toes and heel. The widest part of the shoe, across the ball of your foot, barely changes. So it still squeezes, and by mid-afternoon your toes are jammed at the front. A width fitting does the opposite: room across the widest part, at your normal length.

A bigger size is longer, not wider
“The reality was that the other shoes were too narrow – not too short!”
Duncan M. · Trustpilot

Your heel stops slipping when you go back to your real size

The extra length you bought sits behind your heel. So it lifts out with every step, your socks rub down, and even laces pulled tight don’t hold your foot in place. Buy your normal length in your width, and the back of the shoe sits where your heel is.

Heel held snugly in a trainer in the right width
“Selecting 6.5 doesn't help as the sizing up means the heel doesn't hold in the shoe anymore. I have ordered my normal size but with a 2EE width and the sizing is finally perfect.”
Muriel · Trustpilot

No more trainers that look two sizes too big

Every half size you go up adds length you can see. Your trainers look too big because they are, and you notice it every time you look down. In your width they’re the length your feet actually are, so they look like everyone else’s.

A trainer one size up next to the right size in a wide fitting
“I've always had to get shoes a size or two bigger than the actual length – all just to get something of the right width… What a relief to have trainers that fit on the width and aren't so long that they look like clown shoes!”
Erika · Trustpilot

Your width has a number, and it’s quick to find

Length and width are measured separately, and most shoes only come in one width: standard (D). Keep your normal size and choose your width:

Standard (D)
what most shoes come in
2E
wide
4E
extra wide
6E · 8E
for the widest feet
“My wide fit trainers fit perfectly, reducing my shoe size.”
Nick H. · Trustpilot

The brands you already wear, in genuine wide fittings

Sizing up keeps you stuck with whatever happens to feel roomy. Wide Fit Shoes stocks New Balance, Skechers, Nike and adidas in the brands’ own wide fittings, not a standard shoe with a wide label. The styles you’d pick anyway, and nothing that looks orthopaedic.

“I love the New Balance wide trainers, they are so comfortable! Wide Fit Shoes seems to be the only place where I can find branded wide fit trainers.”
Naida R. · Trustpilot

Try your width at home. If it’s wrong, swap it for free

Not sure between 2E and 4E? Order your normal size in the width that looks right. If it doesn’t fit, exchanging it for another width is free, and you have 30 days to send them back (returns cost about £3).

  1. Step 1

    Order your size in the width that looks right

  2. Step 2

    Not right? Choose another width

  3. Step 3

    We exchange it for free

  • “For the first time ever, I ordered shoes online and didn't have to return them! Shoe shopping as a woman with wide feet can be so frustrating.”
    Natalie W. · Trustpilot

BLACK FRIDAY

Real wide fit trainers. Not a bigger size.

Your normal size, in your width. Most styles are 20% off with code BLACKFRIDAY20 until Mon 30 Nov, 11:59pm.

Join 200,000+ customers · ★ 4.3 on Trustpilot from 10,000+ reviews

  • “After years of ill fitting shoes I finally found utopia. Not only do they fit, they are well made too. Pricey? Yes. But you get what you pay for.”
    Ten T. · Trustpilot

Free exchanges · 30 days to return · UK delivery £3.99

Your questions, answered

How do I find my width?

Use our width finder. Answer a few quick questions and it tells you which width to choose.

Find your width →
Do I order my normal size?

Yes. Order the length you always wear and choose your width. No more sizing up.

Can I swap my width if it’s not quite right?

Yes. Exchanges are free. If you’d rather send them back, you have 30 days to return them (returns cost about £3).

Returns and exchanges
How fast is delivery?

Standard UK delivery is £3.99 and takes 3–5 days. Need them sooner? Choose next day delivery at checkout.

Does the code work on every trainer?

Most styles. Enter BLACKFRIDAY20 at checkout and you’ll see the 20% come off before you pay.

Your normal size. Your real width. No more sizing up.

✓ Heel stays put  ✓ Looks like everyone else’s  ✓ Free width swaps